Proposal Writing Course – Lesson 2 Are you proposing a Solution or a Product?

Successful proposals place the emphasis on the client’s needs rather than on your abilities, technology, or experience, regardless of their technical merit. Novice proposal writers tend to hype their own products/services and relegate the client’s needs to second place. For example, a proposal for a Content Management system would list must-have technology features and new … Continue reading Proposal Writing Course – Lesson 2 Are you proposing a Solution or a Product?